Wednesday, November 25, 2015

New Sponsor Spotlight: BICI Italia and Eroica California, Fog City Gear and GoMacro

As you can guess from their name, BICI ITALIA leads custom cycling and cultural tours of Italy. They offer a range of packages that explores Tuscany, and they can organize your trips to L'Eroica and L'Eroica Primavera. They donated a big beautiful bike basket filled with delicious Italian food and other surprises -- so be sure to register today!

Now if you want to stay local for this special festival, the inaugural Eroica California took place last spring in Paso Robles. We can personally vouch for how much fun it was to be surrounded by vintage bikes and fellow cycling aficionados all weekend. But of course, the real highlight was the gorgeously scenic ride and delicious catered food supplied during and at the group dinner afterwards. You can join in the awesomeness next April if you win the free entry from Eroica California! (And in the meantime, enjoy some lovely olive oil and other goodies from them.)

San Francisco's Fog City Gear is run by one talented craftsman who's headquartered in the Mission. Check out the handmade handlebar and saddle bags that are available for sale via his website, and he'll do custom orders, too. FCG's made two special wallets with a clear cell phone pouch to give away to Sweepers; thanks so much for the rad donation!

I've enjoyed delicious GoMacro bars on many rides!  An independent, family-owned and operated business based in Wisconsin, they use mostly raw, 100% plant-based ingredients from top organic and non-GMO certified growers (including InfantSafe® brown rice syrup) in all of their products. And there's no soy, gluten, or dairy. They've sent us 10 boxes filled with their 11 assorted flavors of macrobars and tons of coupons -- which lucky participants have a chance to win! They'll be tucked in with our prize packages and raffle bags. Thanks, GoMacro!

Thursday, November 19, 2015

New Sponsor Spotlight: Justin's, Late July, The Athletic

Mmmm -- all of us on the Sweep team are all long-time fans of Justin's nutty products, and so we're delighted that they sent us boxes upon boxes of treats! There's squeezable packets of Maple Almond Butter; Honey Peanut Butter; and some of our favorites -- their Dark Chocolate Peanut Butter Cups! Some lucky Sweep winners will find these goodies in their prize bags, and we'll include some with our registration swag, too!

Boston's Late July makes organic snack chips that are tasty, allergy-friendly, gluten and GMO-free! There's seven flavors in all (5 are vegan), and they've sent us a big case of their "Sea Salt by the Seashore" multigrain chips. Winners will be stoked to eat these delicious chips, so thanks for the donation!

Our fine friends at The Athletic have been running their stylish shop in Portland for just over a year now. If you want your cycling wardrobe to be on point -- check out all of their wares online as they've got so much rad gear for sale including jerseys, caps, t-shirts and socks, socks, socks. They sent us a big box to give away to Sweepers this year because they're super awesome. Thanks, y'all!

Returning Sponsor Spotlight: White Industries, Archive Bags, Pedal Revolution

It's amazing how quickly 10 years have gone by, and it impresses us each year as several sponsors relentlessly continue to support us by donating the amazing prizes we award to participants. Every year we're able to offer a shiny new hubset, courtesy of Petaluma-based White Industries. These are among the best hubs in the industry.

We also want to give huge thanks to Victor of Archive Bags. Victor has been a long-time friend and supporter of the Supermarket Street Sweep through volunteering and annually giving us some of his immaculately hand-crafted cycling bags for our prize bags.

Last but not least, there's Pedal Revolution. This Mission-based nonprofit is a beacon of the cycling community, providing job training and a supportive community to San Francisco's at-risk youth. Despite their non-profit status, they generously donate a huge bag of really useful cycling accoutrements every year. They also have a sweetie pie dog who keep everyone in check.

If you haven't already, give these sponsors some love by hitting up their shops and websites, and liking them on social media.

Monday, November 16, 2015

Q&A with New Sponsor San Francyle

We recently stopped by to see Tommy Pham, the designer behind San Francycle, and he was kind enough to answer a few questions. Started in 2012, this new sponsor designs tees and sweatshirts (very soft fabric!). The shop on Larkin is open 7 days a week, and they are also a part of the Open Late on Larkin lineup. You can also find their products at these other city spots.

What are the ideas behind your brand?

TP: SFC San Francycle is Casual Cyclist Clothing. We want to represent the casual side of cycling without the jerseys and kits for your commute to work, a ride around town or just hanging with your friends.

How did you become a cyclist?

TP: My dad put me on a bike at 6yrs old. In my adult life I started riding again when I moved to NYC in 2003. It was the best way to get to know the city. I instantly fell back in love with the sense of freedom you get while cycling. As I got back into cycling I learned more about frames, wheels and parts. I starting tinkering with building my own bike and found a some therapy in the process.

Describe your dream bicycle.

TP: I have my dream track bike a Nagasawa 80's frame built with Sugino cranks and chainrings. Nitto bars and customized Sheriff star Campagnolo hubs. It took some time to collect and build but it's totally worth it. My dream road bike would be a a Raleigh Grand Prix from the 70's with all OEM. Wish I had the time to work on that project but time is very precious these days with 2 kids.

Thursday, November 12, 2015

Returning Sponsor Spotlight: EH Works, King Kog, RitcheyLogic

King Kog Bike Shop -- a bi-coastal empire with shops in Brooklyn and downtown Oakland -- donated some sweet swag to the Sweep this year. A big thanks again to Gina & Shawn for the hoodie, water bottles and t-shirt!

Seattle-based Erica Hanson of the eponymous EH WORKS produces beautiful handmade tool rolls for cyclists and chefs (and now aprons, too!) She's graciously donated two more this year to give away at the Sweep. These waxed canvas bags -- with leather trim and sturdy toe straps to cinch them closed -- are painstakingly crafted in different colors and sizes. Learn more about her Essential Tool Roll (Saddle with Red Strap) and a Nomad Tool Roll (Wheat with Black Strap). Thanks, Erica!

RitcheyLogic Bicycle Components is back again as a sponsor this year and has donated a huge pile of fantastic bike parts as prizes! There's a pair of their Evo-Curve handlebarsWCS Carbon Bullmoose bars with an integrated bar stem, four Speedmax Cross tires, and a set of their WCS Race Slick tiresThank you so much!

New Sponsor Spotlight: POC Sports, PROBAR, Wheels of Steel

POC Sports is a Swedish company that makes awesome outdoor gear for whether you're pedaling on the road or hitting the slopes. So if you need helmets, sunglasses, apparel or other accessories -- they've got what you need to be safe and stylish. I personally use one of their Octal Raceday helmets, and they're donated a gift certificate to a lucky winner!

PROBAR extended us a sponsorship discount so we could provide lots of tasty edibles to Sweep winners! Their Fuel Bars are organic and gluten-free, and they come in cherry, strawberry, blueberry, and cran-raspberry flavors. Look for them in your swag bags if you win!

Wheels of Steel (WoS) is a cycling club based near the East Bay's Mt. Diablo. They believe that, "more people riding their bikes improves the stoke on life for all. Ride Every Day." They've kicked in $100+ worth of bidons, boxes and bags of hydration mixes from Skratch Labs (another one of our beloved sponsors), along with WoS stickers and embroidered patches. And check out their latest video that was filmed with a drone!

Tuesday, November 10, 2015

New Sponsor Spotlight: BackSpace, Honey Stinger, Sealskinz

BackSpace provides massages for you, in your own home on your own time. Their experienced partners work to cater the session especially for you, supplying everything needed for the perfect session. With over 25 years combined experience in mobile massage, they're confident they can meet your needs. Each of their massage therapists is an owning partner, so they're are all deeply invested in bringing you the best they have to offer. Liam Casey (a previous Sweep winner!) and his partners have generously donated a $95 gift certificate for a massage. Thank you so much!

Honey Stinger was kind enough to extend a sponsorship discount to us so we could provide lots of goodies to Sweep winners! Their organic waffles come in seven flavors, but we picked these to give away: caramel, vanilla, honey and chocolate! Plus you'll get a 30% coupon for your next online purchase. 

Sealskinz makes a whole range of outdoor accessories that are waterproof, breathable and will keep you warm in cold weather (as they're based in Great Britain, they know all about that!) They've sent us a pair Ultra Grip Touchscreen Gloves (use them with your smartphones), an adorable Jacquard Waterproof beanie; three pairs of their Merino socks. Thanks, Sealskinz!